BRIEF: "Dandelion wine" is a new name among Lithuanian winemakers, produced according to a unique technology. Winemaker Juozas Vilkenis wanted to create a strong and ambitious brand, aiming for it to become a reference brand for Lithuanian wine.
SOLUTION: To move from the incarnation of the winemaker to the brand. This was done by creating a logo and label that was distinctive and feminine (breaking the traditional codes of the sector). "Return to the senses" (see, feel and taste).
